Handshake Drums is a custom boutique drum builder founded by Matt Siemer that helps drummers find their sound through a purity of engineering quality and a distinction of one-of-a-kind custom finishes with techniques adopted from the low rider automotive community. The name represents a distinctly customized service and the contagious energy drummers exude. The logotype features a clever personification of the cap “H” giving a fun nod to the deep connections Matt has with his customers. The brand is already creating vibrations in the drum industry with several professional endorsements and retail partnerships in the works.
Strategy / Branding / Identity / Photography // Michael Tittel
Naming // Lauren Bray
Client // Matt Siemer